H&M at PFW

From soft and feminine to military chic there were many different faces to H&M’s most recent catwalk show in Paris this week. The khaki green sweater dresses, knee high black boots and black patent bombers made for an edgier look, although this was occasionally softened somewhat through fluffy fur coats, pretty lace detailing and silky slip dresses. Elsewhere in the show we were shown long, soft, cashmere coats, in both navy and khaki, that were a refreshing step away from the sugary sweet pastel versions we’ve been seeing. Navy seemed like the new black for this show, giving us a classic look, but this didn’t take away from the youthful glow-it wasn’t long before we saw clashing animal print, sequins and pretty turquoise hues (not forgetting those amazing clashing orange/khaki colour combos).

H&M have managed to find a perfect balance through the use of simple shapes, rich colours and the mixing of different textures, for a tough, but feminine, approach to dressing.

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